Ainhoa, from Operación Triunfo, the new Spanish Celebrities instalment from MGA Games – European Gaming Industry News

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Bitcoin was conceived in 2009 as an alternative to traditional payment methods, in line with a more futuristic vision about how people will one day perform transactions. Most forward thinking internet users can agree that thanks to online payment methods, cash and coins are on the way out. The question is whether society will also move away from traditional fiat currencies and adopt global solutions like Bitcoin.

There are many enthusiasts who back cryptocurrencies for a bright future. However, the digital coins are still a long way away from the mainstream. It may require rapidly growing industries like the eSports sector to help fire crypto to the fore and encourage more people to buy into it.

Huge Increase in Adoption Over Last Year

The uptake of Bitcoin has been a gradual process, but throughout its history it has steadily risen in value as more people have invested. In the early days of the 2010s, it was virtually worthless. However, as more tech companies began to offer it and awareness grew, it started to go up in price dramatically.

2017 was a huge year for cryptocurrencies, and this is when Bitcoin experienced its first major spike. This was subsequently followed by a huge drop-off. There was a ‘Bitcoin winter’ throughout the latter stages of 2018 and all through 2019. However, in 2020, cryptocurrencies began a resurgence and Bitcoin went on to break records throughout 2021.

With Bitcoin currently valued at over $24,000 at the time of writing, the digital currency clearly has much more global attention than it did five years ago. Research shows that a lot more people are beginning to believe in it as well, and there was a huge increase in adoption between 2021 and 2022.

Bitcoin still has a long way to go, however. According to, 3.8 per cent of the world’s population now hold the cryptocurrency, and there are 460 million BTC addresses containing at least some capital. The numbers show that it is most popular with young adults, and 31 per cent of users are aged between 18 and 29. That could suggest that in the years ahead, the cryptocurrency will enjoy more investment from new generations entering this demographic. With those people added to the existing holders, it could lead to Bitcoin being almost ubiquitous within 20 years.

Esports Fans are a Key Demographic for Cryptocurrency Adoption

There is a strong correlation between the main age group interested in Bitcoin and the major demographic of eSports. This is backed up by research from, which found that 57 per cent of UK-based eSports fans are interested in Bitcoin. What’s even more encouraging is that there was a 10 per cent rise between 2021 and 2022, suggesting that the cryptocurrency phenomenon is gathering pace.

The eSports industry has grown in tandem with cryptocurrencies, having gone from relative obscurity prior to 2010 to a worldwide craze in 2022. The two sectors could enter the mainstream hand in hand in the years ahead, thanks to their strong compatibility with the way the internet is heading in the future. For example, both of these sectors are likely to be at the forefront of virtual reality worlds like the metaverse.

The great thing about eSports is that there is a bustling online community of people following the games, and it’s expanding every year. Gamers and fans of the industry often seek the same news and businesses online, meaning that …….



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